It did everything for him. That’s what smartphones are becoming for all of us.
A few facts:
- There are 4 to 5 billion mobile devices in the world
- Google is now activating 300,000 new Android mobile operating system-powered devices each day
- Nielsen projects by Q3 of 2011 that 50% of US consumers will own a smartphone.
- Facebook (Jan 25/11): "Mobile is the primary focus of our platform this year."
- Smartphone marketing will explode into a $50 billion industry by 2015 (iZigg Report)
- 61% of wireless carriers said coupons or vouchers would become the dominant form of mobile marketing by 2015 (Airwide)
- Of 1000 smartphone users surveyed in Q3 2010, 52% claim they acted on advertisements and 18% made a purchase directly (InsightExpress)
- Global mobile banking will hit $200 billion+ by 2012 (Edgar & Dunn)
"If your company isn't looking at new ways to integrate with this platform, you'll be left in the dust!" (bllinkmediaworks)